Jeppesen Sanderson

consumer devices

Command Audio
nTag Interactive

consumer sites & apps


content & knowledge management

J.D. Edwards


Gap Inc.
Perricone MD

financial services

Bank of America
Financial Engines


Gap Foundation
We Care Solar


Cisco Systems
Siebel Systems

product research & design

Access Business Group
Apple Computer

medical & biotech

Insight RX
Life Fitness
NeuroPace Inc.
Novation Biosciences
Novo Nordisk
Reliant Technologies
Revivant (Zoll)


“As an early stage startup developing a complex medical software product, we brought on Gitta and her team to help optimize our user interface design. The Swim team did a fantastic job understanding the technical aspects of the application, conducting the user studies, and tying this together with our vision for the product in their design analysis. Many of the key design recommendations the Swim team identified during their analysis served as the basis of our software product moving forward."
—ranvir mangat, co-founder/coo, insight rx

“I was skeptical of the value of meeting with Gitta (I thought she'd tell us what we already knew). In a short session she completely opened our eyes and smartly articulated many clear-cut ways to improve our application's UI and UX. A short while later we implemented half a dozen of her best ideas and it's been a big improvement to our application."
—matson wade, cto, innovation within

“I've been working with Gitta and Swim Interaction for about a year now, during which they've been helping us design an intuitive user interface for a new product we design and manufacture. Gitta and her team have been extremely professional throughout our project, and have been a pleasure to work with. They've gone above and beyond to understand the users' needs, collecting a remarkable number of user interviews both locally, as well as throughout the developing world where our product will be used. I can whole-heartedly recommend Gitta and Swim based on my experience with their work."
—brent moellenberg, director of engineering, we care solar

“The Swim team was a fantastic UI/UX design partner for us … The team put together a simple, beautiful design for our product that has gotten rave reviews from our customers. I look forward to working with Swim again!"
—john white, director of marketing, earlens

"Gitta and her company are excellent at listening to consumers, employees, and clients. No project is cookie-cutter for them. Don't be surprised if they come up with a new convention that others will follow. Their attention to detail is impressive. I have worked with [them] on ecommerce, store technology, and other new experiences and programs. In all cases, the resulting experience has ended up significantly easier for customers.”
— jason taylor, senior director, consumer insights, gap inc.

“As a recent graduate doing UX work for startups, there's been a bunch I've had to learn about the trade that couldn't be taught in a classroom. Gitta has been an outstanding mentor as I learn the ropes. She's talented at translating her industry experience into project advice that is lean and immediately actionable, which is ideal for any startup situation. I highly recommend Gitta and look forward to working with her more!"
—marcus busby, ux researcher at legal.io

“[Swim is] in a unique position to help clients with complex design challenges, web solutions, branding, and taking it right down to a pixel-by-pixel deconstruction that informs new standards, interaction design, user interface, software application design, mobile UI, responsive web design and integration of industrial design. In my experience, nobody does it better!”
— alden globe, client at jd edwards, brain ranger, and boeing jeppesen

"Swim was able to step into a highly regulated, mission-critical domain and quickly become fluent with the inner-workings of the commercial aviation industry. The caliber of their work was head and shoulders above anything that has been produced at Jeppesen. Working with Swim allowed Jeppesen to step outside of refactoring the same ideas, instead they brought us a modern and sophisticated vision of the future of electronic aviation charting solutions. The folks at Swim were extremely easy to work with. We could always count on them to deliver on time, and with super high quality. Swim reflected extremely well on Jeppesen, and we felt incredibly lucky for the opportunity to work with them."
— sue foster, interaction design lead, boeing jeppesen

“Gitta and her team were hired to redesign a VERY complicated user interface that our medical device company had been struggling to improve for many years. [Swim] did a good job of first learning everything [they] could about our device, our patient population and the disorder that we are treating. Swim supplied our engineers with detailed and complete information on their design look/functionality. In addition to supplying us with a very usable new interface, Gitta and her team were always professional and are just very nice people to have around!"
— emily mirro, senior manager, field clinical engineering, neuropace